1. Be a registered petfluencer under The Woof Agency
The Woof Agency is always on the look-out for great pet profiles to join our network. You don’t have to be @grumpycat to get the opportunity to work on campaigns! Not into kibbles? No pressure – you have full control over the type of campaigns you are interested in
If you are interested to be part of the #cool kids, fill-up the form now! For now, we accept all pets – dogs, cats, bunnies, hamsters from all countries as we operate globally. Note that only public profiles with pets-only content will be accepted.
2. Proven track record of having good posts
By good posts, we mean high-quality photos accompanied by a well thought out captions. What exactly do you like about the sponsored product? Share them with your followers!
Petfluencers are generally expected to do an Instagram post within a week, after receiving the sponsored products.
3. Have a high engagement rate
As a general rule, we look for profiles with at least a 5% engagement rate to take on campaigns. You can check your profile’s engagement rate here.
Here are some tips on how to increase your profile’s engagement rate!
- Post consistently
- Have a visually consistent feed
- Promote your Instagram profile on other social accounts
- Track and learn from your best-performing Instagram content
Other factors taken into consideration would be the number of comments your posts get.
4. Campaign-specific requirements
Depending on the campaign specifics, the brand may be looking for particular types of pets. Examples of campaign-specific requirements would be short-fur pets, pets with sensitive skin or a multi-pet household.
Profiles will only be selected if they meet these additional requirements.
* This blog is designed to be a community where pet owners can learn and share. The views expressed in each post are the opinion of the author and not necessarily endorsed by Pawjourr. Always consult your veterinarian for professional advice.
