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Why brands should leverage short-form content: Instagram Reels, TikTokWhy brands should leverage short-form content: Instagram Reels, TikTok

Why brands should leverage short-form content: Instagram Reels, TikTok

Damien PohJanuary 26, 2023

Since 2020, consumption of short-form content has been on the rise… why? Read all about it now!

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7 Common Mistakes in Social Media Management7 Common Mistakes in Social Media Management

7 Common Mistakes in Social Media Management

Damien PohDecember 28, 2022

The biggest mistakes you can ever make and here’s how you can avoid them!

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How To Become A Pet Influencer ParentHow To Become A Pet Influencer Parent

How To Become A Pet Influencer Parent

PawjourrNovember 14, 2022

As a pet influencer, you must be up-to-date with social media trends and have great networking skills. Read on to learn how to succeed as a pet content creator.

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Pawjourr’s Creators: AllthataussPawjourr’s Creators: Allthatauss

Pawjourr’s Creators: Allthatauss

Damien PohOctober 12, 2022

The AUSSventures starts with Scarlett & Penne from Long Island, New York! Read all about their exciting adventures now!

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Instagram Reels vs TikTok: Which is better?Instagram Reels vs TikTok: Which is better?

Instagram Reels vs TikTok: Which is better?

PawjourrSeptember 06, 2022

A brand’s guide to posting video content online. When should you use an IG reel or TikTok?

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10 Instagram Accounts You Should Be Following10 Instagram Accounts You Should Be Following

10 Instagram Accounts You Should Be Following

PawjourrJanuary 07, 2022

From paw vloggers to fashion pawdels, stay-home cats to outdoor doggos, here are 10 Instagram accounts you should be following!

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Tip-Top TikTok TipsTip-Top TikTok Tips

Tip-Top TikTok Tips

PawjourrDecember 29, 2021

Our third installment of our TikTok feature explores tips that can polish your content skills with your pawpal.

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Exploring TikTok FunctionsExploring TikTok Functions

Exploring TikTok Functions

PawjourrDecember 22, 2021

Our part two of our TikTok feature looks into some of the most important features that make TikTok content enjoyable.

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Getting started on TikTokGetting started on TikTok

Getting started on TikTok

PawjourrDecember 15, 2021

For all the first-time TikTok users, here’s a quick run-in for how you can make use of the app!

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Understanding Instagram’s AlgorithmUnderstanding Instagram’s Algorithm

Understanding Instagram’s Algorithm

PawjourrDecember 08, 2021

In a new update, Instagram rolled out the new Instagram Algorithm 2021. Let’s explore its metrics and how you can make it work for you

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Exploring Instagram’s FunctionsExploring Instagram’s Functions

Exploring Instagram’s Functions

PawjourrDecember 03, 2021

Instagram has been constantly evolving since its debut in 2010. What used to be just a platform to share images has now become a network for conversations, content creation, and e-commerce. Let’s walk through some of the latest game-changers to the app this year.

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Boosting your posts on InstagramBoosting your posts on Instagram

Boosting your posts on Instagram

PawjourrNovember 30, 2021

When you boost a post on Instagram, what does it do? We’ll give you a quick tour of this new function for your pet influencing journey.

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Writing a good captionWriting a good caption

Writing a good caption

PawjourrNovember 26, 2021

In four steps, we will guide you through the process of writing a good caption for your Instagram posts.

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Content creation pitfalls (and what you can do about them)Content creation pitfalls (and what you can do about them)

Content creation pitfalls (and what you can do about them)

PawjourrNovember 23, 2021

Content creation may seem easy, so why aren’t you doing as well as other pawpals on Instagram?

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Sponsorships vs ExclusivitySponsorships vs Exclusivity

Sponsorships vs Exclusivity

PawjourrNovember 19, 2021

Everybody knows what sponsorships are — at least vaguely. We last explored how to get your pet sponsored too. However, there is another category of partnerships. Exclusivity. How are they different? Is one better than the other? Lets know more about exclusivity and understand why it is an equally valid strategy for Pet Influencers. Definitions […]

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Lights, Cameowra!Lights, Cameowra!

Lights, Cameowra!

PawjourrNovember 12, 2021

The hooman behind the camera shares some tips for sitting her furkid through their intricate photoshoots

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How to get your pet sponsoredHow to get your pet sponsored

How to get your pet sponsored

PawjourrNovember 10, 2021

Now you have a Creator Account, and you know your Insights. It’s time to strike a deal.

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Understanding Instagram InsightsUnderstanding Instagram Insights

Understanding Instagram Insights

PawjourrNovember 09, 2021

How does knowing my insights change the way I make content more effective?

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